The secret of advertising sales from the site! The most effective way

The secret of advertising sales from the site! The most effective way

Would you like to share with you a secret that will help sell advertising on your site? The secret is very simple from the category of "Seem to be." I've used it many times and he always brought me good results.

You probably know what to lure advertisers to your website is not so simple. If you created a new site and want to sell advertising, then you need to work hard. I already wrote about that Adsense was not just bullshit, and bullshit in the square, which is rarely deigned to condescend to the small webmasters and solve their problems. You can hang the same advertisement with other CPC networks, but not the fact that there will not be the same.

In general, I have decided to no longer work with CPC networks. Better to work with advertisers directly. And the amount of income above and you control all your advertising. But there is another difficulty. Where do you find most of these advertisers?

You can certainly get in touch with dozens or hundreds of potential advertisers to send them the price, offer and wait for the sea weather. Wait a long time ... The fact is that by going to your site, the advertiser will not see any advertising, and decides: "If anyone here does not accept advertising, so the place is not effective.".

And, true. Think for yourself. If this is the place no one should be, why should anyone buy it? It's psychology, and people are taking is not what they really need, and what's popular. I have already given the comparison with the musical groups. Most do not need money, most need a name (brand name if you want). A brand - it is a thing demanded. You see my point?

If realized, you can stop reading. If not - make no mistake. Advertiser to think that you are attractive for their advertising - to create his illusion.

To do this you go to sites similar to your topic. From there you take the good advertisers. No need to take the type of top Microsoft, General Electric or a Porsche. Nobody will believe that you have advertised a transnational corporation. Take a fairly large company in your city. Do not touch the small business. This is not to attract attention. Take the average. For beginners and long-term site - it's just fine.

Hang the company banner on your website. Customize banners for your advertising platform. Most desirable branded the company to hang above the rest somewhere in the side.

Here's to you and ready zamanuha for advertisers.

I only want to immediately warn. Do not hang banners on the website of those firms who intend to sell advertising. Hang up the better their main competitor. And then I had a case where I hung a banner mobile operator, and then invited them to place their ads from me. Trite forgot to remove the banner. The more they do not work with me (:

Not a good idea to do an empty ad units such as "Here can be your advertising," or "rent banner space." I think you understand why it is not necessary. Just look above (:

Way. Once I sold the site. He simply bore me. Advertising was not there, and in general, and the site was unprofitable. The maximum for it offered 150. Naturally I was not happy with. I did. I cover up its advertising of different companies. 5 banners hung pieces and about a dozen text links. Do you know how much left the site? Do not believe me. Over 350. More than 2 times the original price!

So creative - this is the most important thing in our business. Think about it (: